Sell Your Hair with Youtube

Sell Your Hair with Youtube to have fun and make nice money at the same time!

Video is one of the best ways to show your hair products to your website visitors. You can show the hair from the buyers point of view. You will make it easy for your visitors to imagine how the hair will make them feel and look good. So, why don’t you sell your hair with Youtube? Let me explain you how in 5 steps.

1. Use an eye catching image of the hair as thumbnail

If you are in the supermarket, the owner will draw your attention to his or her special offers. A red sign, or a flag or an object you did not expect. All by itself this special offer will get your attention. This is the same for the image of the hair extensions or wigs on your YouTube video.

Make the thumbnail outstanding. The thumbnail is the image that YouTube will display before people click on it. Make something special out of it. The image is an introduction of what the video will be showing. The video content and the viewers expectation should match. The viewers will leave before they get your message if you surprise them. Easy trick is to check the drop-off of viewers in the first 10 to 15 seconds of your movie. If many people leave that fast, you have to amend the intro.

The thumbnail will have to inform the viewer about your hair extensions. If you already have loyal followers and clients, they will be much more interested in your messages. Help them to use the same kind of style and message for all your YouTube videos to sell your hair.

Check how the images look at the various devices, like smartphone, tablet or laptop. And your title should be short and at least make the viewer curious about what you are going to tell in your video.

2 Drive your viewer to desirable action

Great your video is being watched, but you produced the video with a goal. Do you want:

• to grow your YouTube channel (subscribe!)
• to increase the watch time, which gives your channel a higher ranking
• an interaction with your audience
• your viewers to visit your webshop or hair blog.

YouTube helps to drive action from the viewer. These calls to actions are the reason you have published these videos.

YouTube works with cards to:

– promote a video or playlist,

– promote another channel,

– encourage viewers to participate in a poll and

– guide them to your website or blog.

Using the cards help you to get messages on the video that will encourage the user to interact.

You can also edit your movie before you upload the movie to YouTube. Using an editing app will give you more freedom to place your call to actions in a more creative way.

3 Experiment until you have the best performing video

Producing movies is one of the most creative ways to share your marketing message. You can experiment with how you play the movie. Portrait (with black fields on the left and right side, more or less colours and much more variations).

4 No need to re produce The Farewell

Your video does not have to entertain your audience for a very long time. Although there are videos of one hour and more, but these are most often instruction videos. For example with the aim to build a website from scratch to the launch. Keep the message short, so no need to re produce the beautiful movie of Lulu Wang The Farewell.

A short video per topic allows your audience to be selective in what they want to watch.

5 Do not forget to tell the world you sell hair on YouTube

Now you have to promote your video. Use all the platforms you have. Like Instagram, Facebook or even Tik Tok and tell the world about your latest video.

You can also include your latest release in your newsletter or embed it on the blogpost. The more channels to share your video, the better.

Do not forget to add the right key words. YouTube is one of the largest search engines, so make sure people will find your story.

Ready to Sell Your Hair Extensions on YouTube

Let me know if you have published a video, I will subscribe and help you to Sell Your Hair with Youtube!

Have a nice hair day!

Lydia